Content options for your site
At some point, you’ll need to decide on what kind of content you will offer your customers in the membership site. You can basically do whatever you want but your choices need to be a perfect balance of making your customers happy and not making your life too complicated.
Types of Content to Put On Your Site
If you’ve ever been part of a membership site then you probably have an idea of what to expect. You may want to become a member of a site or two so you can get a feel for how they work. With that said, here’s a list of some of the types of content you can have on it.
Downloads (software, ebooks, special reports, etc)
Bear in mind that the most complicated membership site isn’t always the best. If you keep it simple and you’re consistent, customers will still be very pleased as long as your content provides value to them.
Deciding on the content
Before you start creating your membership site, you need to give it some thought as to what kind of content you want to put on it. You can make things simple or incredibly complex. In fact, there are so many choices as to what you put on the site that it can be overwhelming. Use these suggestions to help you decide.
Get to Know Your Customers
Think about the niche market your membership site will cover. Get to know your customers and what they want. If you’ve already been selling products in your niche, think about what has worked and what hasn’t. The more you get to know your future customers, the easier it will be to provide them with content.
which kind of membership site should you create?
As mentioned earlier in this report, there are actually several different kinds of membership sites you can create. Some are difficult to create, others are quite simple. But how do you know which kind suits your site?
There are several ways to arrive at your decision. You can decided based on
How much work you want to put in creating the site.
Whether or not you want a simple format or one that has a lot of bells and whistles.
How much time you plan on spending updating the site and providing content.
Whether or not you want to create a community setting.
Whether or not you want to outsource to set the site up or if you have the skills to do it yourself
That list is by no means complete but it can get you started as you think about what components you want on the site. Here is a short list of the types of membership sites out there.
Autoresponder based site
Just collect the payments and the content gets sent to their email. This is the easiest to implement.
You can set up your membership site as if you would a regular website. The only difference is that a login is required. These sites can have articles, a forum, a blog, etc. It will all depend on what is right for the niche.
If you give these points some thought based on the subject your membership site will be on, you’ll be more successful.