Arm Yourself With Knowledge In Internet Marketing

Remember this….all of the natives are not UNFRIENDLY and there are some cannibals that feed on the bad guys only. Along with lions, tigers, bears and snakes there are also helpful creatures. There are plants that are medicinal, too.

Danger and opportunity live side by side in the Internet business jungle. You just need to be able to tell the difference between the two. You don’t want to fall into a trap or get eaten alive but neither do you want to miss out on the real and vibrant opportunities that also abound.

To help yourself recognize opportunity and avoid danger in the internet business jungle, ask yourself these questions:

Is it legal? In order to answer this question about any situation you are presented with, whether it be entering into a business agreement or buying a piece of software, you need to know what the laws are and what the rules and regulations are that govern the specific situation. Knowing the laws, rules and regulations makes you strong and able to recognize a real opportunity when it happens…..they DO happen!

Is it real? There is so much hype out there that is sometimes very difficult to get past the hype and down to the bear facts of an offer. Ignore the super duper salesmen and look hard and long at the product, service or offer itself. Only you can determine what is real and what is just fluff, hype and a polished sales spiel.

Will it help me? Whether you are thinking about taking a seminar, teleseminar or webinar or buying a piece of software, agreeing to a business arrangement or hiring a bookkeeper or a consultant, ask yourself if it will really help you get to where you are going.

Educate Yourself

Everybody knows something that you don’t know. It might be what TO do or it might be what NOT to do….but everybody knows something. It’s been said, ‘Get and education’. You have probably had that preached to you since you were knee high to a duck. It’s good advice but what nobody tells you is that you ARE getting an education….of some kind. We all get an education just by living in this world.

Of course, you were being told to get a formal education…go to school….go to college….get advanced degrees. It’s not bad advice but that isn’t the only way to become educated.

When you make your plans for either getting an online job or starting an online business, you need to start educating yourself. You need to set aside a certain amount of time each and every day to learn something that you need to know….something that will help you reach your goals…something about the niche that you are concentrating on.

Knowledge is power! Knowledge makes surviving and thriving in the Internet jungle possible.

Plan Your Jungle Adventure

There is an anonymous quote that is frequently used. “Those who fail to plan, plan to fail.” It sounds trite but it is very accurate.

A business plan is not important…it is vital to achieving any measure of success. It is much like a road map. You wouldn’t think about taking off on a cross country road trip without a road map.

The first thing that you need to determine when you are making your business plan is where you are now, what your assets are, and what your ultimate destination is. If you don’t know where you are going, how will you know when you get there? This ultimate destination is your long range goal. Write it down.

Then you take that information and you plan the small steps that will be required to get from Point A to Point B. The journey will not be accomplished with a few giant steps but rather with many baby steps. Write them down, too.

Find a Jungle Guide

Having a map is great…having a guide is better. Having both a map AND a guide will almost guarantee that you will arrive at your destination without taking a lot of detours and side trips.

A jungle guide….a mentor….can be your strongest asset. If you know where you are and where you want to be, a mentor can show you the quickest and most direct path by which to get there.

Often times well-seasoned and well established Internet marketers, gurus and experts will take a newbie under their wing, so to speak, and guide them in making good business decisions….lead then down the right path.

You would do well to actively look for such a guide…a mentor. Ask questions and then listen for the answers. Take the advice of those who have already made all of the mistakes and are willing to help you avoid the same pitfalls and prevent you from falling into the same traps.


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